06/27/2019 – As a regular traveler, I’m getting more excited about the shift I’m seeing in hotels and hospitality providers who are working harder to personalize a travel experience unique to ME. We’re living in an era of personalization across almost all industries, fueled by our ability to understand vast data sets and it’s encouraging to see the ways this is delivering a much better experience for customers. While I commend the huge amount of work done by hotels to drive personalization in their own channels, I’d like to politely explain why I think they’re wrong to focus on direct distribution as the only way to maximize their revenues.
04/10/2019 –
How must reservation options evolve to appeal to next-generation guests and stand up to the ever-increasing competition along the booking path? In this session, OpenTravel Board Member, Stuart Waldron, shares insights into how the travel industry needs to address the demand for a cross-vertical platform that will create more seamless experiences for guests.
This presentation was given on April 10, 2019 at the hospitality technology event, HT-NEXT, held in New Orleans, LA.
The OpenTravel Alliance is passionate about solving the problems inherent with connecting multiple systems within the complex travel distribution arena.
OpenTravel’s mission is to engineer specifications to ensure traveler and supplier information flow smoothly throughout travel, tourism and hospitality. OpenTravel creates, expands and drives adoption of open specifications, including but not limited to the use of XML, for the electronic exchange of business information among all sectors of the travel industry.